Twenty-five years ago, Marie Gas opened a multi-brand boutique. She curated the work of others with passion, high standards, and the ability to discern what endures from what fades. Then, through her travels and encounters, came the desire to create her own pieces.
BY Marie Collection was born from this. Not from a business strategy, but from an obvious truth.
A line born from travel
Marie Gas travels extensively. It's a professional necessity as much as a way of being in the world. And her travels have always been intertwined with her work: an encounter in Tokyo, a fabric discovered in India, a workshop visited in Nepal : everything feeds the collection.
"Travels have always been Marie Gas's creative essence. From her journeys around the world, she draws inspiration for the collections she designs herself."
BY Marie Collection embodies this sensibility: pieces that carry a sense of elsewhere, lightness, and discrete nobility. Elegant and effortless, delicate and strong, just like their creator.
Cashmere: flagship material, complete philosophy
At the heart of the BY Marie Collection is cashmere. Not by chance, but by conviction.
Cashmere is a material that doesn't lie. It cannot be simulated, it cannot be replaced. And when well-chosen, well-made, and well-maintained, it lasts for years, sometimes a lifetime. This is exactly what Marie Gas seeks in every piece she creates: something that transcends seasons and trends without ever aging.
BY Marie Collection cashmere sweaters are handmade in Nepal, in a workshop that has existed for over twenty years and is primarily staffed by women. Each piece is produced in limited series, using an old knitting machine and artisanal techniques passed down from generation to generation. This is not a marketing ploy; it's a reality felt from the very first touch.
Iconic pieces
The BY Marie cashmere collection comes in several key silhouettes, each with its own character.
The Flare is the brand's most recognizable sweater: a short, flared cut, slightly puffed 3/4 sleeves, and a round neck. A signature piece that returns each season in new colors and is always eagerly anticipated.
The Mateo is the ultimate basic, revisited in a luxurious version. Round neck, straight, slightly oversized cut—simple in appearance, precious to the touch. The one you grab without thinking and always feel good in.
The Gregor has that little something that makes all the difference: a cut adorned with golden buttons that transforms a simple sweater into a statement piece. Wear it alone, over a white shirt, or slipped under a jacket.
The Lou is the collection's cocooning piece: a large V-neck cardigan, dropped armholes, loose style, patch pockets. You put it on in the morning and never want to take it off. The ideal companion for days when you want to be comfortable without sacrificing style.
The Juliette is a 4-ply cashmere cardigan with a V-neck and a flowing, feminine cut. It can be worn open over a dress, buttoned with jeans, or casually draped over the shoulders at the end of an evening with that lightness characteristic of BY Marie cashmere which, once worn, you'll never want to take off.
Each piece has a small golden plaque with the BY MARIE logo sewn on the back of the collar. A subtle yet instantly recognizable signature detail for those in the know.
A vision of sustainable luxury
BY Marie Collection does not seek to produce a lot. It seeks to produce well.
Limited series, noble materials, artisanal craftsmanship, long-term partnership with a women's workshop in Nepal , each choice is a statement. That of fashion that slows down, that invests in what lasts, that rejects quantity in favor of quality.
Buying a BY Marie Collection sweater is also supporting this model. It's choosing to wear a piece whose story you know and which, if cared for, will last for years with you.
"Investing in a BY Marie sweater means choosing to wear less, but better."
FAQ
Where are BY Marie Collection sweaters made?
All BY Marie Collection cashmere sweaters are handmade in Nepal, in a workshop that has existed for over 20 years and is primarily staffed by women. Each piece is produced in limited series.
How do I care for a BY Marie cashmere sweater?
Machine wash it in a mesh bag on a wool program at 20°, or hand wash in cold water with a special knit shampoo. Lay it flat to dry on a towel. Use a cashmere comb to prevent pilling, and alternate your pieces to allow the fibers to rest.
Is the collection available all year round?
Cashmere sweaters are a winter collection, available from autumn. Colors and models vary each season; some pieces are limited edition and are not restocked. It is advisable not to wait.
Where can BY Marie Collection be found?
BY Marie Collection is available in all BY Marie boutiques (Paris, Marseille, Saint-Tropez) and on the bymarie.com e-shop, with free DHL Express delivery for purchases over €300.